Services

As the virtual, online marketing department for small businesses that aren’t big enough to have full-time people in-house, I build an strong online presence for my clients - including websites, content development, email marketing and social media. As a result, my clients feel more in control, more visible, and are able to connect with their customers to improve and grow.  
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​My areas of expertise include:

Website, Email &
​Social Media
​Audit

Let's take a look at what you're doing so we can build on what's good and adjust what isn't. Great place to start!

Marketing Strategy, Planning & Execution

I'll find out all about who you're trying to sell to, what you need
to say, and how you're going
​to reach them.

Campaign & Community
​Management

I'll keep your website current,
​your social media buzzing, and your emails riveting. Let me be your ​online curator!
Technology Set Up
  • Selection and set up your client database using a CRM
  • Set up cloud based file sharing
  • Application training
  • Password management
  • Set up/training on screen sharing applications
  • Domain purchasing (url) and set up
  • Blog creation and web hosting
  • Email set up on all of your devices
  • Migration and set up for a new email platform (Google for Business)
  • Set up/training on electronic signature platforms (Adobe Sign)

Marketing and Communications
  • Custom designed email signatures
  • Electronic letterhead, business card design
  • Auto-responder creation
  • Customer surveys
  • Add video and audio files to your websites
  • Create podcasts
  • Create, format and publish your newsletter
  • Format and upload blog posts
  • Set up and manage your social media pages and updates including Facebook, LinkedIn, Twitter and Instagram
  • Automate connections between social media accounts
  • Website review and critique for improvements
  • Set up a service to collect email addresses via text​
Managing The Day to Day
  • Set up automated appointment scheduling and link your calendar to your website
  • Post articles and special products and events to your blog and social media accounts
  • Assistance with new client on-boarding
  • WordPress website updates
  • Creation/updating spreadsheets for tracking business metrics


Product Promotion and E-Commerce
  • Create electronic products for sale on your website
  • Set up sales pages on your website to sell your products
  • E-commerce shopping cart set up, payment set up using credit cards and/or PayPal/Stripe or Square
  • Create and set up affiliate (referral) marketing programs for your products
  • Send out email broadcasts to your customer database announcing/promoting your products
  • Event planning including promotion, invitations, accepting payments
  • ​Webinar setup, support, promotion and trainin

Research
  • Find just the person, place or thing you’re looking for whether it’s a software solution, a hotel to host an event, or the latest technology​

​"It is a pleasure to work with Kim.  Our meetings are always entertaining.  She produces professional, quality work.  She knows and understands business requirements and always has Shadow Lawn Inn’s best interest in mind."
Mary Ann Gallagher, Owner, Shadow Lawn Inn
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“With Kim’s expertise, enthusiasm and imagination she works with you to create a web presence for your business that is relevant and interesting.  If you want to work with someone who is keenly interested in how you present yourself and your business to the world, look no farther…contact Kim.”
Tracy Friars, Tracy Friars Consulting